As we progress from identifying how we want to add value to our customers/consumers/world into the realm of commercialization we are starting to examine the foundations of execution – turning great ideas and fantastic value propositions into a real product or service.

In Foundations IV, we’ll examine another critical organizational skill, nearly always assumed to be known by the professionals doing the work, but rarely actually taught.  Whether you call the requirements, stories, etc., there are elements to requirements writing that everyone needs to understand in order to do them well…repeatedly and over time.  Bad requirements lead to wasted time, rework, testing issues, higher costs, and host of other things.  We’ll also examine timing, writing the right thing at the right time, explore definitions of requirements and maybe even challenge some of the tenets built into the most popular ideologies of today surrounding requirements and design. 

We look forward to moving to the 4th phase of Foundations and on towards turning ideas into reality. 




  • 6:00 PM Registration Opens, networking, light food/refreshment

  • 6:30 PM Program Begins

  • 8:30 PM Program Ends


Registration and Cost: 

Sponsor: Duke Energy